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About
Nico's Fish Market
Welcome to Nico's Fish Market, a hidden gem nestled in the heart of San Diego at 745 Emerald St, just a stone's throw from the beach. This charming seafood haven is more than just a restaurant—it’s an experience crafted by the passion of its owner, Nico, who ensures that every guest feels at home as soon as they walk through the door.
The atmosphere at Nico's is enchanting, inviting you to linger and savor the delights the menu has to offer. With a reputation for exceptional service, the staff here are attentive and friendly, embodying a true commitment to customer satisfaction. As Rich Hill notes in his enthusiastic review, every member of the team seems genuinely dedicated to making your dining experience unforgettable.
- Freshness You Can Taste: The hallmark of Nico's Fish Market is undoubtedly the freshness of its seafood. Reviewers consistently rave about the quality of their dishes, as exemplified by the excitement in Violet Guidera's words regarding their seafood burritos and fish tacos. Each ingredient is carefully sourced, promising vibrant flavors that dance on the palate.
- A Diverse Menu: From perfectly grilled fish tacos to one-of-a-kind poke bowls, Nico’s offers a plethora of mouthwatering options that cater to every seafood lover. Karen S. Haynes emphasizes the unbeatable ahi poke and how Nico's stands out from the competition by offering the best quality local fish in San Diego.
- A Passionate Owner: Nico, the owner, is not just an ordinary restaurateur; his passion for seafood shines through in every dish. As Matt Hashemi points out, Nico is welcoming and approachable, adding a personal touch to your dining experience that makes Nico's feel like your own little slice of San Diego.
Whether you're a local or a visitor, Nico's Fish Market is a must-visit for anyone seeking high-quality seafood. With glowing endorsements from customers like Brit Fleck, who claims it's "the BEST FISH SPOT IN SAN DIEGO," it's clear that this culinary treasure deserves a place on your dining itinerary.
So, if you’re in the area, don’t miss your chance to indulge in the delightful offerings of Nico's Fish Market. With each bite, you’re not just tasting unparalleled freshness—you’re experiencing the very essence of San Diego’s vibrant seafood scene.
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“ We stumbled upon this absolute gem of a place completely by chance after visiting the Blenders store nearby, and I’m so glad we decided to stop here! From the moment we walked in, the warm and welcoming atmosphere made us feel right at home. The service was truly exceptional—friendly, attentive, and thoughtful without being overbearing. Every staff member seemed genuinely passionate about making our experience memorable. As for the food, it was nothing short of incredible. Everything tasted incredibly fresh, as if it had been prepared just moments before reaching our table. The flavors were vibrant and well-balanced, and you could tell that high-quality ingredients were used in every dish. Each bite was a delightful experience, and we found ourselves savoring every moment of the meal. This place is definitely a hidden treasure, and I can’t wait to go back and try more of their menu. If you’re in the area, I highly recommend stopping by—you won’t be disappointed! ”
“ Swear by Nico’s Fish Market!! Been eating here for over a year and every single time it’s as delicious as the 1st time. Best flavors inside a seafood burrito that you could ever imagine, fish tacos perfectly grilled, poke bowl is one-of-a-kind. Unreal! ”
“ Absolutely the freshest, best local fish in San Diego! Every time I’m in PB I eat at Nico’s at least twice! You can’t beat the ahi poke. Located right off the beach, good seating, and fabulous staff. These guys are the best!! You pay twice as much for half the fish anywhere else. ”
“ BEST FISH SPOT IN SAN DIEGO. Run immediately here. Tacos, poke and burritos galore you cannot go wrong with anything on this menu. The fish is as fresh as it gets with local catches daily and a huge array of options. It’s SOOOSOOO good and the owner Nico is absolutely wonderful. Cannot recommend this spot enough!! ... ”
“ If you’re looking for local seafood, then Nico’s is your spot. The staff are very friendly, the food is very high quality, and the ingredients are top notch. The location is right by the beach which is perfect and most importantly, Nico is passionate about this place. He greets everyone and truly wants everyone to enjoy a little piece of San Diego. If you’re local or visiting, I would recommend coming here to try their fish tacos or poke! ”
“ Best meal we had in a week long vacation. Poke bowl and fish tacos were just incredible! Our only regret is that we discovered Nico’s on our last day in San Diego. A must stop! ”
“ This place is absolutely delicious. I had a fish taco. The tortilla was crispy and the fish was fresh, the flavors were perfect. 6.50 for one taco is a little steep but worth it. My husband had the poke bowl and devoured it, super fresh fish. Also had the green curry and ceviche. Green curry was good, the ceviche was just ok. ”
“ Outstanding Experience at Nico’s Fish Market! This is hands down the craziest and most amazing seafood spot I’ve ever been to. If you’re in San Diego, you absolutely must check this place out! The fish is as fresh as it gets—straight from the sea to your plate. You can literally taste the difference. I had the Ono fish, shrimp, half-shell oysters, and halibut, and every single bite was phenomenal. The flavors were bold, clean, and clearly crafted with care and fresh local ingredients. The atmosphere is vibrant and right on the waterfront, and the staff made me feel right at home. I’ve attached a few photos from my visit so you can see for yourself just how incredible the food looks—and trust me, it tastes even better! This place isn’t just a meal, it’s an experience. Nico’s Fish Market sets the bar high. Fresh. Local. Unforgettable. ”